About.

We’re a team of experienced marketers and creatives. Each of us knows what it feels like to have skin in the game. We treat every client like we would our own company.

We work with people who understand the value of collaboration, who get that tension in different perspectives is where the gold is, and who follow their creative instincts whatever form that comes in.

Everyone on the team has fingers in many creative pies, and a birds-eye view of business and creativity that goes beyond marketing,

Meet the Team

  • Annemarie Duff

    DIRECTOR, STRATEGY
    📍Ōtautahi Christchurch, NZ
    📍London, UK

    A business nerd, Anne is an experienced Marketing Manager in the B2B SaaS space. She’s worked with global companies including Tait, Banqer and Forbury. She builds growth-led strategies for the sales and business goals of our clients, then supports the team to optimise and translate data into ROI.

    hello@cusp.co.nz
    +64 27 427 9795

  • Kirsten Marsh

    CONTENT SPECIALIST
    📍Melbourne, AU

    Kirsten is an experienced Marketing Manager with a wide tech vocabulary, from utilities to education to SaaS. Her strategic design eye and copy expertise makes the technical really cut through, connecting content to your ICP.

  • Kendra Walls

    DIGITAL MARKETING SPECIALIST
    📍Ōtautahi Christchurch, NZ

    Our digital guru, Kendra continually optimises all client campaigns. She's a driving force in the local creative scene. Bringing her incredible tenacity to everything she does, we're so glad to have her on the team.

  • Jess Gianelly

    DIGITAL MARKETING SPECIALIST
    📍Selwyn, NZ

    Jess has a strong background in retail e-commerce management and knows how to focus on the numbers that matter. She brings her dedicated, fastidious approach to our reporting and campaigns.

  • Liam Donnelly

    B2C CONTENT SPECIALIST
    📍Ōtautahi Christchurch, NZ

    Liam is a driven creative genius, and cornerstone of the independent music scene in both Ōtautahi and Aotearoa. He understands the energy of consumer brands, and brings that to the content he creates for our B2C clients.

Still reading? Some background from Anne.

Building a seemingly disparate interdisciplinary business to me makes perfect sense :). Cusp Studio has a bunch of disciplines I care about in one place. It’s here for people who understand the value and connection in collaboration, who get that tension in different perspectives is where the gold is, and who follow creative instincts whatever form that comes in.

I hear it’s not very Kiwi to talk about your “why”, but I’m pretty obsessed with the creativity of art and business. Making ideas happen in general, exporting those ideas, helping others do the same.

For the past few years my time has been split between Marketing Management for SaaS companies like Banqer, Forbury & Altus Group, Running Cusp Studio and Music Production. These days I work from both Ōtautahi, in the South Island of Aotearoa, and London.

Get in touch if you’re keen to know more about working with us. Send me an email at hello@cusp.co.nz.